WooCommerce vs. Magento: Similarities and Differences of Two Most Popular E-Commerce Platforms

“WooCommerce vs. Magento” has become a popular topic of discussion to decide which one of them is the best e-commerce platform. Both are quite similar when it comes to supporting the development of online business, but they surely have differences that distinguish one from another.

For further consideration, the comparison below will tell you the similarities and differences between two popular e-commerce platforms that are mostly used in recent years.

WooCommerce vs. Magento top shopping carts people migrate to in 5 years
WooCommerce vs. Magento top shopping carts people migrate to in 5 years

To begin with, the following are several similarities between both.

Both are open source products

WooCommerce and Magento are designed to support the needs of online business developers. Both come from open source products, meaning that the initial code and products are free and available to be used by everyone. Open source products also mean that they have large support from the community. WooCommerce is officially encouraged by WordPress users, while Magento has a backup from eBay supporters.

Both offer additional features in premium version

It is true that WooCommerce and Magento offer a free starter pack of their products. However, if you want to extend the services and facilities, they are available to upgrade. Premium versions of both WooCommerce and Magento allow you to customize your e-commerce site in a more detailed setting. One thing for sure, the extras you purchased from either WooCommerce or Magento are always worth it.

Both are self-hosted

A wide variety of customization options is one reason many people choose WooCommerce and Magento as the platform for their e-commerce website. This is because both are self-hosted in which they allow you to create an e-commerce shop based on your preferences. The possibility is unlimited, and you can design your own site by using plugins or extensions offered by both platforms.

WooCommerce vs. Magento Popularity
WooCommerce vs. Magento Popularity

After the similarities, now it’s time to review the differences of WooCommerce vs. Magento in several points below.

Setting up plugins and extensions

WooCommerce is considered as the official platform for WordPress site. In that case, if you are a WordPress user, this platform can be used with ease, even for a beginner. Meanwhile, Magento is slightly different. Although the first start is relatively easy, it can be a little difficult when you start to add the extensions.

Features and customization

In term of features and customization, these two platforms have their own strengths and weaknesses. Even though both have various features to support your site, Magento has more advanced features that can increase your sale activity. On the contrary, the features offered by WooCommerce are quite simple and suitable for starting a business.

woocommerce vs magento features
woocommerce vs magento features

Business range

WooCommerce and Magento have their own business range. Due to its easy and simple operation, WooCommerce is likely to be chosen by small or starting companies. Magento is the opposite. Its larger range makes this platform more popular among big agencies or companies that have developed for years.

WooCommerce vs. Magento branches
WooCommerce vs. Magento branches

Looking at those similarities and differences is expected to give you a quick understanding of two popular e-commerce platforms. Therefore, when a debate about “WooCommerce vs. Magento” rises one more time, you will have your own opinion to answer the question about which one of them is the best e-commerce platform.

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